A website is a collection of web pages under a single domain name. For freelancers, it acts as a central hub for your professional online presence.
What is Website?
A website is your dedicated space on the internet. It's a collection of interconnected pages, like a digital brochure or office, that you fully control. It typically includes your portfolio, services, contact details, and a blog.
Why is this important?
Your website is your 24/7 salesperson. It builds credibility, showcases your best work, and helps clients find you directly. It reduces reliance on third-party profiles, giving you full control over your brand and client acquisition.
How does it work?
You purchase a domain name and hosting, then build your site with a platform or code. You add content like your portfolio, bio, and contact form. When someone searches for your services, your site appears in results, guiding potential clients to you.
Pros and cons
Key advantages include professional credibility, direct client contact, and full creative control. The main considerations are the initial setup time, ongoing maintenance, and potential costs for domains and hosting services.
Conclusion
A professional website is a foundational asset for any serious freelancer. It establishes your brand and serves as a powerful tool for growth. Investing in one is a strategic step toward long-term independence and success.
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