Your main profession is the core skill or service you offer as a freelancer. It defines your primary business identity and is the foundation of your freelance career.
What is Main profession?
Your main profession is your primary, marketable skill. It's the central service you sell, like graphic design, copywriting, or software development. This is different from a hobby or secondary skill you might occasionally use. It's what you are primarily hired to do.
Why is this important?
A clearly defined main profession helps you market yourself effectively. It allows you to target the right clients and set appropriate rates based on your expertise. It also helps you build a strong portfolio and reputation in a specific area, making you more memorable and credible.
How does it work?
You identify your most valuable and in-demand skill. You then position yourself publicly as an expert in that area, via your profiles, portfolio, and networking. Clients will seek you out for this specific service, though you may still accept related projects that utilize your core expertise.
Pros and cons
The pros include easier marketing, higher perceived value, and focused skill development. The potential cons are missing out on unrelated projects and the risk of your niche becoming less in-demand. It's a strategic choice between focus and flexibility.
Conclusion
Defining your main profession is a foundational step for any serious freelancer. It provides clarity for both you and your potential clients. While you can have multiple skills, a clear primary focus is key to building a sustainable and profitable freelance business.
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